HealthEdge Expands Sales Force to Address Dramatic Increase in Demand For its Products

Industry veterans bring strong understanding of the challenges facing today’s payor organizations

Burlington, MA, April 5, 2011—HealthEdge™, provider of the only modern, enterprise-class software platform for healthcare payors, today announced that the company is expanding its sales team with the addition of industry veterans Kerry Winkle, who becomes HealthEdge’s vice president of National Accounts, and Mark Moticik, who assumes the role of vice president of Western Region sales.
 
HealthEdge is experiencing significant growth as the industry begins to transform its systems to address the needs of the rapidly evolving healthcare marketplace. The addition of Winkle and Moticik will allow HealthEdge to continue to expand its market leadership position.

“The healthcare industry is currently undergoing unprecedented change,” said Winkle, “and it is now clear that organizations that wish to compete in the world of 21st century healthcare will need to adopt technology solutions that will allow them to quickly and efficiently offer the types of products and services that the market now demands. HealthRules™ is the only platform that was built with all of these needs in mind. I am looking forward to helping payors across the country leverage the power of the HealthRules technology in their organizations.” Winkle brings over 30 years of experience to HealthEdge, and a strong track record working with many of the country’s largest payor organizations. He has held sales leadership positions at QCSI, Trizetto, and most recently at Eldorado, where he served as senior vice president of Sales and CMO.

“As someone who has been watching HealthEdge for the past several years,” said Moticik, “I have built a good understanding of the company, the products, and many of the unique capabilities of the HealthRules offerings. I am thrilled to now be representing HealthEdge, and I am looking forward to helping them continue their success in the market.” With more than 20 years of industry experience, Moticik’s background includes sales and account leadership roles at IBM, Solution Technologies Inc., and Healthation, where he served as vice president of Sales and Marketing.

“We had a record-breaking year in 2010,” said Tim Herlehy, HealthEdge’s senior vice president of Sales, “and we are looking forward to continuing that success in 2011. The addition of Kerry and Mark provides HealthEdge with two more senior-level sales executives who have extensive experience with, and knowledge of, the issues that are impacting today’s payors. We are excited to now have both of them on the HealthEdge team.”

HealthEdge is a privately owned software company based in Burlington, Mass. Its lead investor, Psilos Group, is a venture capital firm that is focused on providing venture and growth capital to innovative companies operating in the healthcare economy.

 

About HealthEdge

HealthEdge provides the only modern, enterprise-class software platform for healthcare payors. Using the patented, award-winning HealthRules software suite, health plans and other payors can respond to business opportunities and market changes within hours rather than the usual months or years, while drastically reducing both IT and operational costs. Leveraging an investment of more than $125 million, HealthRules is the most modern, scalable, and cost-effective technology in the industry. HealthEdge provides the competitive advantage that enables payors to thrive in the dynamic healthcare environment. For more information, visit healthedge.com or call 781-285-1300.

Contact:
Michael Sullivan
PAN Communications
978-474-1900