HealthEdgeŽ and Exstream Software Partner to Deliver Cutting-edge Customer Communication Solutions for Health Plans
Two industry leaders combine state-of-the-art document creation and management technology to help payors build brand and strengthen market presence
Burlington, MA and Lexinton, KY, August 13, 2007 — HealthEdge, a pioneering healthcare software company, today announced that it has partnered with Exstream Software, the leading provider of enterprise document automation software in the healthcare industry. The partnership will allow HealthEdge customers to benefit from a complete, streamlined solution for providing relevant, compliant correspondence and other targeted communications to members, healthcare providers, employers and brokers.
Exstream’s Dialogue™ software solution — a comprehensive platform for developing and deploying all types of fully personalized, sophisticated insurance documents for high-volume and on-demand delivery — will be embedded in HealthRules Payor™, HealthEdge’s next generation claims administration platform. HealthRules Payor will offer an automated and affordable path to state-of-the-art customer communications, on par with industries such as financial services, telecom and retail.
“HealthEdge is focused squarely on bringing health payor technology into the twenty-first century, and Exstream’s Dialogue enterprise document automation solution represents the highest standard available today,” said Rob Gillette, chief executive officer of HealthEdge. “By incorporating Dialogue into our HealthRules platform, we are giving our customers a turn-key solution for the kind of high-end, personalized client communications that, until now, have only been affordable for the largest payors. While relevant to organizations of all sizes, this aspect of our offering will be particularly appealing for small- to mid-sized plans looking to drive their brand and improve the customer experience without breaking the bank.”
Utilizing Dialogue, HealthRules Payor will enable payors to dynamically pull information from multiple data sources to improve the marketing value of every communication from EOBs and ID cards to custom letters and other routine correspondence. Companies will differentiate themselves through branded, consistent correspondence that is visually appealing, easily understood and tailored to the unique needs of a variety of audiences. The online view of correspondence from within HealthRules Payor will dramatically improve payors’ responsiveness to customer service issues. Data-sensitive presentation of personalized and targeted marketing messaging will allow companies to promote strategic products, programs and projects as part of routine correspondence activity.
“We are very excited about the opportunities this partnership creates for the healthcare industry,” said Michael Charest, vice president of insurance solutions for Exstream Software. “HealthRules Payor is an excellent complement to our industry-leading Dialogue document automation software. The combined solution will allow healthcare companies to distinguish themselves from competitors, while saving time and money through more efficient processes.”
About HealthEdge
HealthEdge Software, Inc. is an agile and innovative software company serving payor organizations and benefit administrators. Health plans, TPAs, PPOs, insurance companies and employer groups improve business performance and outperform their competitors with HealthEdge products. HealthEdge provides HealthRules®, the only health plan administration software in the market today that was conceived to address modern healthcare challenges using the best in modern enterprise technology. Headquartered in Burlington, Massachusetts, HealthEdge can be contacted at 781-285-1326 or , or visit our website at www.healthedge.com for more information.
About Exstream Software
Ranked among the world’s fastest growing technology companies, Exstream Software provides enterprise software solutions for businesses around the world to streamline document creation processes and produce higher quality, relevant communications of all types for delivery through print/mail and online channels. Customers in many industries benefit by getting communications to market as much as 85 percent faster, reducing document production costs up to 80 percent, and as much as tripling customer response. Visit Exstream at www.exstream.com, or contact +1 859-296-0600 or for more information.
Contact: |
Ray Desrochers |
Sandy Armstrong |