Confirmation: Voice of the Market Survey Series: Consumer Satisfaction with Health Insurance
Thank you for your interest in the "Voice of the Market Survey Series: Consumer Satisfaction with Health Insurance" Executive Summary."
The results are in. Based upon a recent survey of more than 5,000 consumers, overall satisfaction with health insurance coverage remains relatively high. The interesting factor is that overall satisfaction decreases from the Silent Generation to the Millennials due to increased buying power and influence as this generation ages.
The time to modernize the health insurance industry is now. As the demographic population changes, their needs and levels of trust change.