Medica Selects HealthEdge To Bring Innovative Products And Services To Members

The Minnesota-based health plan will employ the HealthRules® product suite to meet their next-generation healthcare business goals

Burlington, MA – June 12, 2013 – HealthEdge®, provider of the only integrated financial, administrative and clinical platform for healthcare payors, today announced that Medica, a health insurance company in Minnesota, has selected the HealthRules product suite as its technology platform to meet their next-generation healthcare business goals. Medica will leverage the HealthRules product suite to provide its Individual and Family Business segment a variety of new products and services. The HealthRules product suite will help Medica reduce administrative costs, stay ahead of regulatory changes, and leverage a more agile technology platform to meet the changing needs of consumers in the healthcare market.

“Through our partnership with HealthEdge, Medica is leveraging modern, next-generation technology to deliver the cutting-edge offerings that our customers demand,” said Dannette Coleman, vice president and general manager of Individual and Family Business at Medica. “We chose HealthEdge because the company has a clear vision of the future of the healthcare market and a unique technology offering that is more responsive to the changing health care environment. We believe that this partnership will allow us to bring innovative products and services to the market more quickly than ever before.”

The health insurance landscape continues to change at an unprecedented rate, and payors recognize that modern technology is required to grow and adapt to evolving market conditions, attract new members and remain competitive. Medica is the latest payor to choose HealthRules to enable them to participate in new business models.

“Medica’s partnership with HealthEdge will enable them to take their business in exciting new directions,” said Rob Gillette, chief executive officer of HealthEdge. “With modern, next-generation technology like the HealthRules product suite, Medica can stay ahead of the competition while bringing to market new products and services for their customers.”

About Medica

Serving about 1.5 million members, Medica is a health insurance company headquartered in Minneapolis and active in the Upper Midwest. The non-profit company provides health care coverage in the employer, individual, Medicaid, Medicare and Medicare Part D markets in Minnesota and a growing number of counties in North Dakota, South Dakota and Wisconsin. Medica also offers national network coverage to employers who also have employees outside the Medica regional network.

Medica’s vision is to become the community’s health plan of choice, trusted for its integrity, respected for its service, and admired for its commitment to innovation and efficiency.

About HealthEdge

HealthEdge® provides the only integrated financial, administrative and clinical software platform for healthcare payers. The HealthRules® platform, built on modern, patented technology, delivers for the first time, a suite of software products that enables payers to leverage new business models, improve outcomes, drastically reduce administrative costs and connect everyone in the healthcare delivery cycle. An award-winning company, HealthEdge delivers disruptive technology that makes the new healthcare economy work. For more information, visit